Artist Entrepreneurs (Artist-E) is a nonprofit organization dedicated to equipping working artists with the tools, education and community they need to turn their creativity into sustainable income. Through coaching, workshops, and collaborative projects, we help artists move from passion to profession.
We exist to increase the impact and volume of artists in our communities by empowering them in building viable, thriving full-time art careers without sacrificing their creative integrity. Artist-E bridges the gap between artistic talent and business knowledge by providing accessible education, mentorship and real-world opportunities.
Artist Education & Coaching
Practical training that helps artists develop their business acumen, market their work, find buyers, and build sustainable income streams.
Workshops & Cohorts
Structured programs that guide artists through the business side of creativity in a supportive community.
Collaborative Art Projects
Large-scale initiatives (including ArtPrize and public installations) that give artists exposure and real-world experience.
Community & Networking
Opportunities for artists to connect, collaborate, and grow together.
When you’re ready to turn your passion for art into a sustainable income, it can feel overwhelming to balance creativity with the practicalities of making it work financially.
Whether it’s reaching your financial goals or navigating the challenge of self-promotion, we are here to support you as you transform the way you approach your art and reach your goals.
“Artist-E gave me the confidence and structure to actually sell my work and create a sustainable income.”
— Program Participant
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We offer both free and paid programs designed to meet artists where they are:
1:1 Coaching
Personalized guidance for artists ready to grow their business.
Group Programs
Structured learning environments that combine education, accountability, andcommunity.
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Artist-E is committed to making business education accessible to artists. Your support helps expand our reach and deepen our impact. Your contribution helps fund:
All donations are securely processed and directly support Artist-E’s nonprofit mission.


Artist Entrepreneurs (Artist-E) is a nonprofit organization based in Grand Rapids, Michigan, focused on helping artists build sustainable, income-generating careers. We believe that by educating artists in the business aspects of a full-time professional artistic career, we expand the impact of art in our communities.
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Founded by artist and entrepreneur Anna Donahue, Artist-E was created to solve a common challenge: talented artists often lack the business knowledge needed to succeed. After years of experience navigating both the art world and entrepreneurship, Anna has developed a framework to help artists confidently price, market and sell their work.
